Pages2

Wednesday, June 27, 2012

Logo Baru UTeM JUN 2012




1.
The logo  depicts UTeM as a creative and innovative technical university committed to maintaining harmonious relationship with the outside world.
2.
The Q-shaped symbol indicates Quality, in line with UTeM's vision and mission
3.
There are three main components which merge to shape the unique logo:
i
The platinum coloured corporate ring with the name of UTeM symbolizes the superior attributes of strength, sophistication and perfection.
ii
  • creative geometry circle with the colour blue in the inside gradually indicates achievement in every effort taken.
  • The white small circle at the centre of the logo symbolizes the source of knowledge from Almighty God radiating throughout the universe.
  • The white small circle acting as a source of rays depicts UTeM's mission in producing human resource, knowledge and technology, which benefits the world through the combination of knowledge, practice and smart partnership.
iii
  • The square with 9 stripes which looks like a stack of books symbolizes UTeM's  involvement in information technology and it's effort to produce graduates with the latest knowledge in theory and application.
  • The combination of two triangle into a square with nine stripes symbolizes UTeM's effort to form strategic alliances to serve industrial and societal needs.
4.
UTeM logo has a combination of blue, platinum and white colours.
i
Blue is the colour of the sky and the sea symbolizing friendly and harmonious relationship with society and the environment. The colour is also a portrayal of good corporate culture, while psychologically it is associated with people and tranquility. Blue is also accepted as a royal colour portraying high status.
ii
The colour platinum symbolizes new millennium technology of the highest quality , as well as the competitive , resilient and progressive attributes. The neutrality of the colour reflects the reality of industry – based teaching and learning.
iii
The colour white symbolizes sincerity , perfection and ultimate success.

No comments:

Post a Comment